CyberProfit$

The Advertising Model

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Advertising is an audience delivery process. You reach a particular audience. Others, who also want to reach that audience, are willing to pay you to help reach them. Going the other way, you may be willing to pay to reach a particular audience. The special power of the net is that the reaching can be done with hyperlinks.

Here are some examples of the Advertising Model

• Arkansas Federal Credit Union
• Yahoo
• ATT
• c/net
• Meetings Industry Mall
• Cyberpower for Business
• Jeff Senne
• Independence Day -- a movie site
• CDNow
• Goodyear
• Dealernet
• IndustryNet

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Customized Solutions for Innovative Leaders

For more information, contact Jeff Senné at:

The Senné Group
591 Cascade Drive
Fairfax, CA 94930

(800) 786-4421
(415) 457-2121 phone
(415) 457-3397 fax

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