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Sales | Advertising and PR | Production and Quality Assurance | Product Development | Distribution and Member/Customer Service | Administration and Finance
Share information in interactive form.
Gather information through surveys, web site usage statistics, etc.
Check out competitor's web sites.
Sales:
Provide online ordering.
Use Web site to support sales efforts.
Provide pictures or product demonstrations as well as specifications.
Direct purchasing agents and buyers to web site.
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Advertising and PR:
Post documents on your Web site that support advertising and PR.
Use notices in print and electronic media to point to your web site.
Get feedback on the impression you are making.
Build a content-rich, interactive site that your prospects and members want to return to.
Use your web site for investor relations and to tell your side of controversial activities.
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Production and Quality Assurance:
Check web sites for the equipment and supplies you use often.
Check sites devoted to improved production and quality methods.
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Product Development:
Gather reactions from users of your product or service on your web site.
Track competition by checking their web sites.
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Distribution and Customer/Member Service:
Provide support information.
Allow folks to check on order status.
Use your web site as a way to automate some support operations.
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Administration and Finance:
Use your web site as a way to get your management message out.
Use an internal web site for communication and training.
Put investor/member relations information on your web site.
Place recruitment ads on the Web.
Use the Web as a way to gather information for purchasing decisions.
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For more information, contact Jeff Senné at: